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This site had the following in the homepage, "Welcome to James Darwent Architecture." Our analyzers noticed that the web site stated " We are an award winning, small, friendly practice specialising in residential houses, commercial and arts related projects delivering design excellence and value for money to our clients." The Website also stated " We aim to offer you some inspiring contemporary ideas that strive to deliver beyond expectations, maximising your available space whilst respecting historic architectural traditions." The website's header had architect as the most important keyword. It was followed by Hope Valley, Peak District, and Derbyshire which isn't as ranked as highly as architect. The next words the site uses is Manchester. self build was also included and could not be seen by search crawlers.